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earlofsnerlSun Jun-08-03 01:28 AM

  
"Street Spam in Berkeley"


          

Berkeley is overrun by paper street spam. A city that should be particularly beautiful is looking particularly trashed out. The police, city council, and mayor are most uncooperative in enforcing the existing laws. They confuse "free speech" with illegal advertising.

I'm in the midst of dialogue with the mayor, city council, and various "Berkeley Beautiful" organizations but am feeling very much like a lone voice in the darkness.

If anyone out there could lend some support, this would be a very good time for it. Would you send an e-mail, or make some phone calls? I'd be happy to provide e-mail addresses or phone numbers.

Are there any fellow sharks in Berkeley? Let's work together!

EarlOfSnerl


  

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Replies to this topic
Subject Author Message Date ID
RE: Street Spam in Berkeley
Jun 08th 2003
1
RE: Street Spam in Berkeley
Jun 08th 2003
2
RE: Street Spam in Berkeley
earlofsnerl
Jun 09th 2003
3
      RE: Street Spam in Berkeley
Jun 09th 2003
4
           RE: Street Spam in Berkeley
Jan 20th 2004
5
                RE: Street Spam in Berkeley
Jan 20th 2004
6

DenverSharkSun Jun-08-03 04:55 AM
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#1. "RE: Street Spam in Berkeley"
In response to Reply # 0


          

Hi, EarlOfSnerl:

Glad you posted on the CAUSS site and welcome! I'm sure others here can give lots of suggestions and advice. I'm not sure if there any others in your area - we'll see...

DenverShark

  

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NewbieSun Jun-08-03 07:36 AM
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#2. "RE: Street Spam in Berkeley"
In response to Reply # 0


          

Earl,

Can you describe in a little detail what you mean by paper street spam. What is the size, shape, construction, method of attachment, and location of the spam? Also, what is typically the content of the spam? People seem to differentiate even when the law doesn't.

Newbie

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earlofsnerlMon Jun-09-03 12:53 PM

  
#3. "RE: Street Spam in Berkeley"
In response to Reply # 2


          

Hi,

The nature of Berkeley spam depends upon the neighborhood and time of year. It is overwhelmingly paper, 99% 8.5 x 11".

In the more expensive neighborhoods it tends to be "lost cats" (10%) and advertising for cleaning services, brush removal, gutter cleaning, hauling. Small businesses.

Downtown and near the university, the spam density is much higher. Lots of small business advertising - movers, psychic readers, chiropracters, lectures, and music performances. Recently, the music ads have been getting much larger maybe - 24 x 36" and beyond. The worst offender in Berkeley is a group called "eHousing.com", an apartment finding service that absolutely blankets the university area with electric purple 11 x 17" posters.

In the cheaper neighborhoods, the music performance advertising predominates. Utility poles become about 2 feet in diameter with the music spam ... until the next person lights it. Many Berkeley poles have suffered serious fire damage. Many are significant fire hazards ( ... something the CAUSS site could mention in the list of problems with with spam.)

During election season, the politicians blanket the whole city with mindless repetition of their names.

Attachment is mostly done with staples, but the city owned poles are metal and so 'require' tape (masking or wide transparent tape) or glue. Newer poles have a fluted cross section which make spam easier to remove. Politicians staple spam to sticks, then they hang it HIGH with tape. They often fail to remove the spam after the election.

EarlofSnerl


  

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NewbieMon Jun-09-03 04:01 PM
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#4. "RE: Street Spam in Berkeley"
In response to Reply # 3


          

Thanks for the good visual picture of the spam situation in Berkeley. I think Seattle had a similiar situation. With the small format paper spam mostly on light and telephone poles and mostly local small businesses and lost cats it is quite different than here in Dallas area. I can see why you don't get much concern from local authorities. It looks like the poles are being used as public kiosks. If I remember right, Seattle was considering making this legal, at least within a certain geographic area. I am afraid I don't have any constructive suggestions.

Newbie

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SoORsharkTue Jan-20-04 12:08 AM
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#5. "RE: Street Spam in Berkeley"
In response to Reply # 4


          

idea:

Get some stickers made up that says EVENT CANCELLED.

Put them over the flyers for events.

I threatened to do that for an event that was spamming in my area. It got the promoter's attention, in fact, they didn't spam the following year when they were in town.

  

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NewbieTue Jan-20-04 08:15 AM
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#6. "RE: Street Spam in Berkeley"
In response to Reply # 5


          

I think someone suggested the "Event Cancelled" idea before. It certainly gets back at the spammer where it hurts -- in the wallet. I suspect it would have a noticeable effect on attendance. Only problem is that it involves putting up more spam which is something CAUSS does not support.

Newbie

Newbie (not)

  

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